Thursday, May 10, 2007

Save the Darfur Puppy


The Darfur Puppy
by NICHOLAS D. KRISTOF

Finally, we’re beginning to understand what it would take to galvanize President Bush, other leaders and the American public to respond to the genocide in Sudan: a suffering puppy with big eyes and floppy ears.

That’s the implication of a series of studies by psychologists trying to understand why people — good, conscientious people — aren’t moved by genocide or famines. Time and again, we’ve seen that the human conscience just isn’t pricked by mass suffering, while an individual child (or puppy) in distress causes our hearts to flutter.

In one experiment, psychologists asked ordinary citizens to contribute $5 to alleviate hunger abroad. In one version, the money would go to a particular girl, Rokia, a 7-year-old in Mali; in another, to 21 million hungry Africans; in a third, to Rokia — but she was presented as a victim of a larger tapestry of global hunger.

Not surprisingly, people were less likely to give to anonymous millions than to Rokia. But they were also less willing to give in the third scenario, in which Rokia’s suffering was presented as part of a broader pattern.

Evidence is overwhelming that humans respond to the suffering of individuals rather than groups. Think of the toddler Jessica McClure falling down a well in 1987, or the Lindbergh baby kidnapping in 1932 (which Mencken described as the “the biggest story since the Resurrection”). . . .

If President Bush and the global public alike are unmoved by the slaughter of hundreds of thousands of fellow humans, maybe our last, best hope is that we can be galvanized by a puppy in distress.

Read more . . .